Business School Students Won the Second Prize of Brand Planning Competition
2013 National Business Elite Challenge Brand Planning Competition cum 2nd Brand Planning Competition of Colleges and Universities from Chinese Mainland, Hong Kong, Macau and Taiwan was held recently in Beijing. The entry Sainty Solar Brand Planning Program--Family Green Energy Solution of Hohai University Business School won the second prize. Yuan Meng and Yang Kaijun from Business School won the “Best Instructor Award”.
This international competition drew nearly 60 teams in total. The team members of Hohai University consisted of students from different disciplines. Zheng Qi, An Yanrong, Wang Ling, Mao Bowei, Li Chao fully played their interdisciplinary strengths, carefully prepared, actively thought, dared to compete, played the team spirit and ultimately got unanimous praises from all judges by virtue of their solid theoretical foundation, rigorous data analysis, innovative business idea design, simple and elegant live presentation.
Brand Planning Competition of Colleges and Universities from Chinese Mainland, Hong Kong, Macau and Taiwan is a social practice and academic competition activity. It is co-sponsored by China CCPIT, Hong Kong Institute of Marketing and (Taiwan) China International Economic and Trade Research Institute, and intended for students from colleges and universities of Chinese Mainland, Hong Kong, Macau and Taiwan.